Harvest Hill (Stamford, CT) chose to work with the Biondo Group when it came to design the packaging graphics system for a new line of branded beverages. The brand is DARTY, and it is targeted to consumers – 21+. The packaging’s appearance references the “fun and...
It’s easy to be dismissive when looking at design packaging design work that was done in the nascent days of packaged goods marketing. Looking at graphics done in an earlier era, it’s easy to ding them for being too simple, too basic in design and lacking a general...
Spend time around Charles Biondo and you are going to hear a design story or two. For the most part they are centered on the topic of Packaging Design. Admitting freely that “my life is my business” one can appreciate how much time and effort he has dedicated to the...
Unlike advertising agencies, design firms’ work on a per-project basis with clients. Projects are the bread and butter of design companies. Early on in the heyday of packaging design, it was common that a single design firm worked on a single brand over-time, and so...
The Biondo Group recently received three GDUSA American Package Design Awards. The three awards recognize distinct design solutions for The Hain Celestial Group, Inc.The first award is for a new subline from the Terra Chip line called Terra Real Freeze Dried Fruit....
With an increasing number of packaged goods being sold through and adapted for online channels we ask ourselves on a pretty regular basis – has the nature of a package’s design and communication requirements changed? To answer the question – yes, communication...
