Spectrum Oils: packaging graphics redesign

Spectrum Oils: packaging graphics redesign

Packaging Design Objectives: for Spectrum Oils included: • Contemporize the brands packaging presentation, overall look and feel • Communicate a superior quality • Deliver visual consistency across segments • Develop a visual language to communicate attributes Our...
Packaging Design Project: GravityX

Packaging Design Project: GravityX

The Biondo Group works with clients as large as international enterprise sized packaged goods corporations, and in sharp contrast, independent startups. In the instance of GravityX, we worked with an American inventor who had developed an innovative automotive cell...
RFP’s & Spec: Hiring a Packaging Design Firm

RFP’s & Spec: Hiring a Packaging Design Firm

The Biondo Group has a lot of design experience under its belt. We’ve got a good reputation, earned over time. We are regularly invited to take part in processes and “contests” to get new client work. Clients have choices of design and marketing resources. As with a...
Gadgetry & Games

Gadgetry & Games

Brands leverage strategies to drive growth. To bring strategy to life brands look for tactics that will support them. It’s a rinse and repeat cycle. Strategy morphs, new things come in, older things go away. Our consumer universe is fickle, flighty and bombarded with...
Staying Positive: being a creative firm in a contentious world

Staying Positive: being a creative firm in a contentious world

We’ve seen a few Companies as of late tout their “no a*holes” policies, addressing hiring practices and new client engagements. In what has turned out to be a pretty darn contentious season, we are sensitive to things like this, and so our attention was piqued. Why...
Followers of Fashion

Followers of Fashion

When the United States Postal Service creates content that addresses packaging design, we can’t help but take notice and peruse it immediately. This was the case this week and what we found was…

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