Daily’s Spiked Soda is a new brand created by The Biondo Group for American Beverage Corp.
Blood Orange spiked soda from Daily’s Cocktails contains 5% alcohol, about the same as most beers, is “fizzy, fruity,” and yes, definitely “fun.”
The other flavors in this unique new line of sparkling cocktails which rolled out are a bit more traditional – Lemon Lime, Cherry Cola, and Raspberry Ginger Ale. Still, they’re not exactly your grandmother’s rum and coke kind of spiked sodas!
Tags: Brand Identity, branding, consumer product marketing,containers, design, packaged goods marketing, packaging, packaging design, point-of-sale, POS, artwork, production, strategy, supermarket shelf, The Biondo Group, HBA, food packaging