Bearitos: brand identity & packaging design

Objectives

For the Bearitos brand, The Biondo Group was tasked with creating a brand identity and packaging graphic system for an extensive product line that was visually outdated. The Bearitos product line was introduced into the “health food” retail market and needed a graphic refreshment to look endemic to the category.

TAGS: marketing,  design,  sales,  new business,  clients,  content,  business strategy,  communications,  product packaging, branding, brand identity