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Greek Gods Yogurt: packaging design and brand refresh
Objectives
With the successful launch of a Greek Gods Kefir line, the bold new brand look and feel was adapted to the entire line of Greek God Yogurt products. Keeping all of the equities the brand had, the new product line presented a fresh, clean appearance in a cluttered category and shelf set.
Tags: marketing, design, sales, new business, clients, content, business strategy, communications, product packaging, branding, brand identity,
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