Suave Lotion: packaging redesign and refresh
Objectives
We needed to communicate to the consumer at POS that Suave was a high quality standard in terms of moisturising and formula. Additionally, we were tasked with, presenting a nature-inspired feeling/ presentation and delivering strong shelf impact and ease of shopping.
Tags: marketing, design, sales, new business, clients, content, business strategy, communications, product packaging branding, brand identity,