Spectrum Oils: packaging graphics redesign

Spectrum Oils: packaging graphics redesign

Spectrum Cooking Oils Objectives Contemporize the overall look and feel Communicate a superior quality Deliver visual consistency across segments Develop a visual language to communicate attributes Our Solution featured: Simplified front panel design architecture...
El Monterey: brand identity, repositioning & packaging graphics

El Monterey: brand identity, repositioning & packaging graphics

El Monterey Objective The El Monterey brand had little brand or packaging design equity when we began working with their Marketing team. After an extensive pre-design study, The Biondo Group design team developed a strong branding system for the base line retail...
Dream Gelato: packaging design, brand identity, line extensions

Dream Gelato: packaging design, brand identity, line extensions

Dream Gelato Objective The Biondo Group design team was assigned the job to create a distinctive, upscale image for the mass markets first non-dairy gelato product line, marketed under the DREAM frozen desert brand umbrella. The Biondo Group’s design and...
Daily’s: brand identity, packaging design & displays

Daily’s: brand identity, packaging design & displays

Daily’s: brand identity, packaging design & displays Objective The Biondo Design team has worked with the Daily’s brand team over the course of years, establishing brand identities for core as well as extension brands, designing packaging graphic...
Craisins: packaging design refresh

Craisins: packaging design refresh

Crasins: packaging design refresh Objectives Our marketing and design objectives included: Increasing shelf presence Capitalize on Ocean Spray’s unique grower/bag equity. Support Craisins positioning as a surprisingly sweet healthy snack Product delivers with great...

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